07.19.22 -- 3 Retail Workforce Trends You Need To Know For The Great Rehire

Counter space is some of the most valuable real estates inside a retail store. An organized, neat counter with accessible Point-of-Purchase items projects care and intention to customers and may even convert them into lifetime shoppers.

In Episode 70 of “The Trusted Advisor,” the RSPA’s Jim Roddy talks with Tracey Lande, Vice President of Strategy and Growth/Business Development Lead at VAULT, about her unconventional – and highly successful – employee recruiting strategies. Lande shares how her personal journey back to the retail IT channel is influencing her hiring plans at VAULT, the importance of personalizing open positions and creating outcome-based job descriptions, and how to leverage your network and social media to build a strong team fast.

All retailers understand that to grow and sustain their online presence they need to invest in technology that creates a streamlined process for processing and shipping orders. It will allow them to ensure that their online stores run efficiently. The same value is often not derived from the order management infrastructure implemented. Retailers are not able to optimize their OMS to improve processes, business productivity, and customer satisfaction.

IT professionals working toward a better marketing strategy must learn about customer segmentation. Mass marketing is most effective for enormous brands, so those working for smaller shops should find ways to make their tactics more effective. More people crave the personalization brick-and-mortar stores can offer them, especially in the digital age.

As businesses attempt to recover from “The Great Resignation” and usher in “The Great Rehire,” recruitment and retainment initiatives seem to be rising across the retail sector. In fact, in a recent survey from Deloitte, 83% of retailers said they were most heavily investing in recruiting and retaining employees in 2022.