By Josh Dunham, Reveel
The holiday season is in bold on every retailer’s calendar; as everyone knows, it can make or break your company’s fiscal year. Traditionally, the holiday season ran from Black Friday and Cyber Monday, right up until December 24th. Last year, with consumers and retailers still dealing with the ramifications of the global pandemic, e-commerce was relied upon more than ever before, continuing the supply, labor, and delivery crunch that began in March 2020.
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