01.17.23 -- Choose How You Want To Pay: Flexibility In The Payment Process

As the payment method landscape continues to evolve, retailers should have a strategy that takes into account current preferences and – to the extent possible – anticipates future changes.

In Episode 68 of “The Trusted Advisor,” the RSPA’s Jim Roddy sits down with Paul Griffiths and Stephen Bergeron of apg (formerly APG Cash Drawer) to discuss rebranding lessons for VARs, ISVs, and vendors in the retail technology channel. They discuss rebranding principles and processes, how to best engage employees and customers during this journey, and why resellers with “cash register” in their company name are likely candidates for a rebrand of their own.

Imagine a retail decision maker from 2012 jumps 10 years into the future. When they arrive in 2022, what would they see?