News | February 28, 2018

Forter Recognized By Fast Company & Forbes For Innovation Following Record-Breaking Year


Forter, the leading e-commerce fraud prevention firm, today announced that they have earned recognition for their innovation, growth, and success from prominent organizations in the past month, including Forbes, Fast Company and The Stevie Awards.

Forter was a newcomer named to the 2018 Forbes Fintech 50 list, which recognizes the most ground-breaking financial technology companies, for its role in defining the future of payments. Other 2018 honorees included Adyen, Stripe, and Affirm.

Furthermore, Forter’s achievements included a debut on Fast Company’s prestigious 2018 Most Innovative Companies list, alongside other disruptors like Amazon, Stitch Fix, Sephora, and Square. The list celebrates top companies that exemplify the best in business and innovation. As part of the ranking, Forter was named one of the 10 most innovative Israeli companies.

Forter was also recently honored with a Stevie Award for excellence in sales and customer service – the fourth consecutive year the company has earned a Stevie. Launched in 2017, Forter’s proprietary Customer Service Support has streamlined client inquiries by empowering customer service teams to get instant updates to decisions related to suspicious online orders based on up-to-the-minute information, all while contributing to the accuracy of Forter’s machine learning system.

These prominent distinctions recognize a record-breaking 2017 for Forter, during which the company tripled its customer base, processing over $30 billion in transactions annually (making Forter larger than any merchant outside of Amazon), and released its sixth Fraud Attack Index that shared valuable insights about new fraud threats with the global e-commerce community. In the past twelve months, Forter also expanded its suite of product offerings with the launch of its End-to-End Fraud Protection solution, which differentiates Forter as the only company that catches online criminals before checkout by protecting every stage of the consumer lifecycle – from account takeover to coupon abuse.

“Forter is honored to receive recognition from such influential organizations alongside an elite group of successful companies,” said Michael Reitblat, CEO and Co-Founder of Forter. “We’re incredibly grateful to our customers, partners, and employees for their continued support that enabled us to reach this point, and we look forward to an even greater 2018 with further growth and innovation.”

Forter uses a unique blend of techniques adapted from Israeli Intelligence, AI, and human analysis to prevent e-commerce fraud at every stage of the shopper lifestyle. Fortune 500 retailers, major online travel agencies, and emerging digital disruptors alike rely on Forter’s services to instantly detect and prevent fraud, receive full fraud chargeback coverage, create a smoother checkout experience, and foster customer trust.


Forter’s End-to-End identity-based fraud prevention solution protects e-commerce merchants and marketplaces during every stage of the customer lifecycle with real-time notifications of fraud instances at both the account level and the point of transaction.

Companies are protected from account abuses – including account takeover, coupon abuse, and loyalty point abuse – well before checkout, preserving precious customer trust. At the point of sale, Forter approves or declines all online transactions in real-time while providing full fraud chargeback coverage.

Forter’s solutions are powered by a unique blend of artificial intelligence and ongoing human research and analysis. This results in exceptional accuracy, an in-depth understanding of customers and their relationships, increased approvals, and the near elimination of false positives – meaning a smoother and safer shopping experience, more sales, and happier customers at a much lower cost.

Copyright Business Wire 2018