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In RSR's latest Omni-Channel Benchmark Report, you'll learn whether the new view of the retail shopper translates into retailers finally taking definitive action, or makes significant progress in achieving an omni-channel strategy.
Small to midsize retailers (SMRs) have an advantage — size — and agility and nimbleness to consistently meet consumer needs. Or do they? This report describes some of the common capabilities that retailers possess in order to create and capitalize on agility to outperform the competitive field. This year we ask several IDC Retail Insights experts what they recommend small to midsize retailers do in several key functional competency areas.