05.17.22 -- Why Retailers Are Prioritizing Innovation In IT Spending

Retailers are increasing their IT budgets and allotting a bigger portion of those budgets to innovation. They are investing in cloud-based and automation solutions to replace aging technology to meet customer demand for omnichannel experiences and cope with a severe labor shortage.

Retail web application programming interfaces (APIs) can make a world of difference for businesses in several areas. In-store, online and behind the scenes, APIs help retailers offer a better experience for everyone. The features they unlock can even give retailers an edge over competitors and help them better serve their customers.

When the RSPA team talks business challenges with our value-added reseller (VAR) and independent software developer (ISV) members, we hear most frequently about one obstacle. Not cloud point of sale, not mergers and acquisitions, not vendor relationships, not shrinking margins, not the economy. The most mentioned hindrance to VAR and ISV growth is delegation.