Contributed Editorial

  1. Auditing: An Essential Tool For Any Effective LP Program
    4/3/2018

    By monitoring execution and correcting identified deficiencies throughout the year, you can improve compliance, control loss, and keep both employees and customers safe.

  2. In Retail, It’s All About Change
    3/21/2018

    Looking at the retail market and IT ecosystem supporting it, 2017 was a year of dramatic change as the trend toward online shopping gained even more momentum.

  3. Is Your App Marketing Strategy Truly Mobile-First?
    3/12/2018

    Savvy retailers have long been preparing for a mobile-first world of ecommerce, and it’s safe to say that brave new world is officially here. In the US alone, more than 160 million adults have made at least one purchase using a mobile phone. And in a recent global survey of consumers conducted with Imperium and Precision Sample, we found that mobile buying and browsing is now the norm, especially among millennials and Gen Xers.

  4. Why Distributors Need To Incorporate eCommerce And Mobile Into The Sales Process
    2/23/2018

    As retailers move, almost en masse, to implement omnichannel functionality (e.g., ship to home/return to store, online order/in-store pickup, anytime/anywhere access to inventory) in an effort to effectively meet the rising demands of customers, the movement has significant implications for distributors.

  5. Time To Dispel Some Common Myths About Disruptive Retailers
    2/15/2018

    We know the rest of the retail industry chases disruptors, but wanted to understand what exactly they are chasing. What makes for a retail disruptor? This week, we’ll focus on what they are not by dispelling the seven myths about retail disruptors. Frankly, we were surprised by what we found.

  6. For Merchants, The Future Of Payments Is Everywhere
    2/1/2018

    As e-commerce continues to grow, there’s one thing that’s clear for brick-and-mortar retailers: consumers are no longer obligated to venture out to physical stores every time they want something.

  7. Evolving Beyond Batch-And-Blast With Increased Personalization
    1/24/2018

    Online sneaker retailer Greats demonstrates why flexibility and speed are critical for today’s email marketers.

  8. Grocers Can Redesign Brick-And-Mortar Retail To Beat Amazon At Its Own Game
    1/19/2018

    Last weekend as I stared at the produce section in my local grocery store thinking about how nice it would be to give my shopping list to someone else to fill so I could enjoy a leisurely cup of coffee and come back later to pick up my order, I was run down by another shopper’s cart. One minute I was examining Honeycrisp apples, the next I was clutching my Achilles tendon. When I turned around, to address the other shopper, I discovered it wasn’t a time-pressed consumer who crashed into me. It was an apologetic Instacart Shopper sprinting around the store trying to do his job.  This encounter made me realize the modern grocery store is the nemesis of efficient online shopping.

  9. Why The Future Of Retail Lies In Evolving Technology
    1/11/2018

    The future of retail belongs to those who reinvent their customer experience. It’s a belief that’s been borne out as true by the events of recent years, especially 2017. Research shows that in 2017, a year many in the media pessimistically dubbed the “retail apocalypse,” companies that embraced the latest technology and evolved with the new era in retail saw unprecedented success. They used a unified commerce approach to reach new levels in their business—showing the that the common wisdom about the direction of retail is not the real story.

  10. What’s In Store For 2018: Four Retail And Point-of-Purchase Industry Trends
    1/4/2018

    We’ve made another jog around the sun and look forward to what 2018 has in store for our industry. This past year, the expansion and fluidity of e-commerce has continued to challenge traditional retailers to reinvent their strategies of engaging customers.