A Look Back: Experiences Retail Shoppers Want

As the Covid-19 pandemic spread across the globe, retail and eCommerce shopping changed dramatically. Rather than browsing shelves and purchasing products in person, customers transitioned to online product pages, digital carts, and new technologies designed to make eCommerce shopping experiences exciting and enjoyable.  

And while some of these new shopping trends will wane when the pandemic eases, there are several that seem to have some staying power. What experiences do your customers want to keep around post-pandemic? Let’s look at 4 examples below.  

Curbside Pickup 

For busy parents and professionals, in-person shopping is an absolute nightmare. Besides taking precious time out of the day, it requires mileage and energy that most just don’t want to spend.  

Curbside pickup -- which exploded in popularity during 2020 -- solved this problem by allowing customers to shop online and drop by to pick up their order at their leisure. From groceries and takeout to clothing, pet supplies, and sports equipment, virtually any type of major product can be retrieved without customers ever leaving their cars. For this reason alone, it’s no surprise that 59% of customers plan to continue using the curbside pickup option once the pandemic has passed.