GUEST CONTRIBUTORS

• Ten Retail Trends To Watch In 2022

  Due to the COVID-19 pandemic, 2021 proved to be another atypical year for retailers. As we look into the coming year, don’t expect things to go back to normal just yet. 2022 will bring its own set of opportunities and challenges that will keep retailers on their toes as they try to balance customer demand against supply chain issues.

• The Spartan Plan To Powerful B2B Content Marketing

  When we were kids, shortcuts were celebrated. Hearing from a buddy, “You want to go play at that new field? I know a shortcut,” was met with a smile. That get-there-as-fast-as-we-can mindset is often avoided in business because we assume the time-consuming, complex way is the best way. This is especially true with content marketing. Instead of focusing on creating quality content as quickly as possible, VARs and ISVs get bogged down in extraneous details, bloating the project to a point where the planned content never sees the light of day.

• Cash Advocates Fight For American Freedoms Of Payment Choice In Washington

  While the cashless movement gained momentum during the early stages of the COVID-19 pandemic, advocates of the right to use cash are taking their fight to Congress. In July, Rep. Donald M. Payne Jr., D-NJ, introduced a bill to prohibit businesses from rejecting cash payments for in-store transactions.

• Fraud Increasing In Ecommerce, But Help Is On The Way

  From account takeover to friendly fraud, phishing, spoofing, counterfeiting, chargebacks and more, there are many ways for fraudsters to disrupt and derail ecommerce. This is a major thorn in the side for retailers and honest customers alike. However, despite some depressing trends in fraud, this is not a doom-and-gloom situation. There are many robust solutions and services available to retailers. We’ll take a look at some current fraud trends and explain the best ways to safeguard against those threats.

• Integrating Cash With Digital Channels

  The COVID-19 pandemic raised safety concerns over cash handling, but those fears dissipated as the pandemic dragged on. By October 2020, cash had rebounded and reasserted itself as “the top way to make a purchase throughout 2020,” according to a report by Javelin Strategy & Research for ATM operator Cardtronics.

RETAIL IT WHITE PAPERS

• 2022 Leading Vendors To The Top 1000 Retailers

  As technology evolves and more shoppers are spending their dollars online amid the lingering pandemic, retailers are seeing the benefits of utilizing the services of a vendor rather than running all parts of their ecommerce operations themselves.

• Scaling New Heights? Data Reveals Retailers’ Challenges, Opportunities In Scaling Their Businesses

  The retail industry is witnessing significant changes in consumer behavior, driven by a desire for increased digital and omnichannel experiences. What hasn’t changed is that consumers’ expectations for secure, frictionless, personalized shopping experiences remains high. These high expectations extend across the purchase journey, from discovery through to post-purchase support. Furthermore, consumers expect that the shopping experience is consistent no matter how and when they choose to interact with a retailer, including both peak and nonpeak seasons.

• 2021 Holiday Planning

  Prepare for a holiday season that will be like no other. Hear from fellow retailers on how they are preparing to navigate shipping and supply chain challenges, as well as labor shortages. Plus, merchants continue to make omnichannel and website performance investments to prepare for the busy peak season. Also inside, tips on strategies retailers can implement this Q4 and insights into what online shoppers say they want from merchants during the holidays, such as updates to return policies.

• Is Your Business Prepared For The Agile Age? 5 Keys To Perfecting Your Retail Strategy

  “Agility” was the buzzword of 2020 as retailers feverishly worked to adapt their business models, experiences and services amid uncertainty. The ever-changing customer behaviors we saw during the pandemic, coupled with a rapid evolution of industry dynamics, will continue to make agility key to competing and thriving in retail’s new era.

• Reimagining The Store Of The Future: Retail Adjustments For A Post-pandemic World
• Prioritizing Total Cost Of Ownership In Retail Technology Purchases
• Leveraging Online Shopping, Omnichannel Service, And Personalization For A New Season Of Customer Expectations