Contributed Editorial

  1. Staying Competitive With Empowered Consumers
    4/19/2018

    To build engagement and understand customers, you have to know who they are, what they want, and what’s important to them. The good news is, there is a lot of data to aid in this understanding.

  2. Insights Are Uniquely Tied To Location
    4/19/2018

    Location-based technology provides insights that retailers can’t find anywhere else. It allows the interrogation of structured and unstructured data about customer interactions with retailers across channels. Smart maps show where people work and play, where they travel, and what their priorities are. That data is critical to strengthening customer engagement.

  3. Customer Centricity In The New Retail Landscape
    4/19/2018

    It’s more important than ever to be customer-centric, because competitors reach customers across channels with increasing velocity. Successful companies use data to maintain a very sharp focus on enhancing their value proposition. Location data is critical to understanding customers and adding value to their retail experiences.

  4. Confused About Blockchain And Cryptocurrency? Read On.
    4/19/2018

    Blockchain and cryptocurrency: the beloved buzzwords of the technology world. Due to their radical potential, these emerging technologies have been shrouded in doubt and confusion. Yet, even as awareness and adoption have steadily grown in recent years, many experts venture to call this silent revolution the fastest growing digital technology since the internet.

  5. Revolutionizing Retail: Expert Dana Telsey Shares Latest Trends
    4/19/2018

    For all the colossal change the retail industry has undergone in recent years, the retail revolution is only getting started, according to Dana Telsey, CEO and Chief Research Officer at Telsey Advisory Group (TAG). Thanks to changing consumer behavior and the new ways of purchasing, retail sales are continuing to grow, Telsey said at recent Grow Live events in New York and Los Angeles. With consumer confidence at a high, brands and retailers need to give consumers a reason to spend.

  6. How To Ensure You Don’t Lose To Amazon
    4/19/2018

    For many businesses, a core determining factor in their future is the answer to one simple question: Is Amazon a friend or foe?

  7. The Five Trends Transforming The Future Of Retail
    4/19/2018

    Yesterday’s amazing is today’s expected. That’s a vital point retailers need to understand according to Dana Telsey, CEO and Chief Research Officer at Telsey Advisory Group. Telsey provided an overview of the evolving retail landscape during NetSuite’s recent webinar, Revolutionizing Retail, as well as the key trends hitting the industry and the five top things what will transform the future of retail.

  8. Auditing: An Essential Tool For Any Effective LP Program
    4/3/2018

    By monitoring execution and correcting identified deficiencies throughout the year, you can improve compliance, control loss, and keep both employees and customers safe.

  9. In Retail, It’s All About Change
    3/21/2018

    Looking at the retail market and IT ecosystem supporting it, 2017 was a year of dramatic change as the trend toward online shopping gained even more momentum.

  10. Is Your App Marketing Strategy Truly Mobile-First?
    3/12/2018

    Savvy retailers have long been preparing for a mobile-first world of ecommerce, and it’s safe to say that brave new world is officially here. In the US alone, more than 160 million adults have made at least one purchase using a mobile phone. And in a recent global survey of consumers conducted with Imperium and Precision Sample, we found that mobile buying and browsing is now the norm, especially among millennials and Gen Xers.