News | March 18, 2008

AAMP Of America Brings Unprecedented Stinger Merchandising And Peripheral Electronics OEM Integration Solutions To 2008 MERA Knowledgefest

AAMP of America, innovators in world-class electronics design, development, and distribution, announced recently it will bring its unprecedented array of 2008 Stinger merchandising and Peripheral Electronics OEM Integration solutions to this year's MERA KnowledgeFest in Louisville, Kentucky on March 15th-18th.

According to Ron Freeman, CEO of AAMP of America, the solutions are specifically designed to improve sell-through and maximize store revenues.

"Today's retail challenges are harder than ever," said Freeman. "Our dealers and retailers need a company that understands these challenges and gives them the means to overcome them. We've got more solutions than ever before, and they're all in stock and ready to ship."

Stinger Merchandising for Maximum Profit Special MERA pricing will be available on Stinger merchandising solutions for the 2008 PRO and HPM lines. With stunning aesthetic and functional improvements, these lines reflect the most powerful and extensive Stinger items ever developed.

The merchandising solutions start with Planogram packages for PRO and HPM interconnects, power distribution, wiring kits and capacitors as well as Stinger RoadKill Sound Damping. Sound Quest Planograms will also be available.

First introduced by AAMP of America, these Planograms feature compact, uniform packaging that pieces together neatly and fits more products into less space all while delivering huge discounts at a bundled price. Dealers can purchase pre set Planograms or create their own package to fit their specific business needs.

Along with the Planograms, brand-new Stinger product displays, signage, point-of-purchase materials, dealer and consumer brochures, and other collateral will be at this year's KnowledgeFest.

"These days, superior merchandising is critical to increasing any store's bottom line," said Freeman. "Not only do our Stinger merchandising solutions make your store look better, they also show consumers the value of buying Stinger products."

Peripheral Electronics Pioneering OEM Integration With over 13,000 OEM Integration solutions to date, Peripheral Electronics arrives at KnowledgeFest with the latest technologies to keep dealers and retailers competitive in a constantly changing marketplace. Several key technologies will be at the show, including Peripheral's industry-best line of radio replacement interfaces and the revolutionary PXAMG Automotive Media Gateway.

Recipient of a 2008 CES Innovations Award, the PXAMG is the first interface ever to bring the iPod, HD Radio broadcasting and many other portable media products into the vehicle. Unlike many integration solutions, it retains OEM satellite radio, rear-seat entertainment controls and important driver convenience features to deliver a seamless user experience.

The PXAMG provides HD Radio broadcasting with the Peripheral Electronics HD Radio Tuner (HDRT). This separate add on-on brings the power of HD Radio including significantly more content, crystal-clear sound and no subscription fees to vehicles that don't have it.

"One of our primary goals at KnowledgeFest is to help educate our customers on our Automotive Gateway and how it works with the HDRT," said Freeman. "Together, the pieces represent a huge victory for mobile electronics dealers and retailers, and KnowledgeFest is a great opportunity for us to teach our customers how to sell them."

In addition to booth demonstrations, the PXAMG and HDRT will be the subject of a Peripheral Electronics manufacturer's training seminar sponsored by iBiquity and HD Radio. Held on Sunday, March 16th from 5:00-6:30 PM in Room L5, the seminar will focus on the HDRT's direct HD Radio connection to the factory radio through the PXAMG the only connection of its kind. Dealers and retailers will also learn how to connect the HDRT and an iPod to Ford, GM, Toyota and Honda vehicles using the PXAMG.

Peripheral Electronics will also participate in a panel on March 17th from 11:00-12:00 AM in Rooms L10 and L11. Entitled "Getting Your Customer Plugged In," the panel includes representatives from JL Audio and Rockford Fosgate and will educate customers about the best-practices of selling OEM Integration solutions.

"We've been one of the key manufacturer's at MERA since it's inception," said Freeman. "KnowledgeFest is the best opportunity we have to show the dealers and retailers how to be more profitable and to provide them with the ongoing education they need to capture new business at every turn."

AAMP of America will be located at Booth #114 in the Kentucky International Convention Center. For more information, visit www.peripheralelectronics.com.

About AAMP of America
AAMP of America is a global supplier of a broad spectrum of car and home audio video accessories, installation supplies and OEM integration solutions. AAMP of America brings many new technologies to the forefront including; convergence of personal audio devices into the automotive environment, integration of mobile video into OEM systems, and storefront point of purchase profit centers. AAMP of America can be found on the Web at www.aampofamerica.com
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SOURCE: AAMP of America