Beckett Simonon Launches Its New Goodyear Welted Collection

Online-Only Men’s Footwear Retailer Offers High End Product Collection at an Affordable Price

Beckett Simonon, a leading online retailer of men’s footwear, announces the launch of their new Goodyear Welted collection, which is available for under $139 thanks to the company’s unique direct-to-consumer business model. Styled for a “new breed of gentleman,” Beckett Simonon is ideal for American men who want to look dapper but are also price conscious.

As the American gold-standard in quality shoe construction, Goodyear Welt construction* is most commonly found in expensive shoe brands that typically cost more than $300, however, since Beckett Simonon bypasses all “middleman” retailer costs and ships all their products directly to consumers free of charge, they are able to offer their Goodyear Welted collection at an affordable price without sacrificing quality.

"We see a huge gap in the men's footwear market. It's outrageous that well-made leather shoes retail above $300. We operate without the complex layers of big businesses (no middlemen, no distributors, no expensive physical stores, etc.) so we can offer the same quality products for a much more affordable price," says Andres Niño, CEO and co-founder of Beckett Simonon. “By selling directly to consumers we bypass the traditional retail markup, around 2.5X, so we are technically selling to consumers at wholesale prices.”

Highlights of the Goodyear Welted collection include:

• Hoyt Double Monkstraps (http://www.beckettsimonon.com/collections/goodyearweltedshoes/products/hoyt-double-monk-straps-hand-burnished-tan)
• Hughes Longwings (http://www.beckettsimonon.com/collections/goodyearweltedshoes/products/hughes-longwing-hand-burnished-tan-leather)
• Caine Oxfords (http://www.beckettsimonon.com/collections/goodyearweltedshoes/products/caine-oxford-black)
• Cohen Loafers (http://www.beckettsimonon.com/collections/goodyearweltedshoes/products/cohen-loafers-hand-burnished-brown)
• Baily Chukka Boots (http://www.beckettsimonon.com/collections/goodyearweltedshoes/products/bailey-chukka-boot-hand-burnished-brown)

"Beckett Simonon is a great alternative for guys who want to look dapper but are also price conscious.  Good style doesn't end with a nice suit or well-fitted clothes, there are also shoes, but very few guys can afford to spend $300+ on a pair of fine shoes," says Nicholas Hurtado, lead designer and co-founder.

Beckett Simonon is the only online footwear company to sell Goodyear Welted construction shoes under $139, setting them apart from competitors with equivalent craftsmanship and materials but retailing above $300.

About Goodyear Welt Construction
As the American gold-standard in quality shoe construction, Goodyear Welt construction holds together the sole, insole and upper sole with one thick stitch and a leather welt. Between the insole and outsole is a cork layer that creates a custom-like footbed, which makes the shoe breathable and flexible.

About Beckett Simonon
Beckett Simonon is a leading online retailer of affordable men’s footwear. Launched in 2012 by Co-founders Andres Niño and Nicholas Hurtado, Beckett Simonon is a direct-to-consumer value-oriented brand that sells shoes to a new breed of gentlemen who want to look good but are price conscious. Beckett Simonon’s newest Goodyear Welted collection utilizes the gold standard for high-quality shoe construction while being sold at an affordable price. For more information, visit http://www.beckettsimonon.com/.