Brickstream

Company Overview:
Brickstream offers the only comprehensive and automated customer behavior measurement solution for brick-and-mortar outlets. Using discreet video and sensor technology along with patented BehaviorIQ™ software, Brickstream captures, transforms, and analyzes customer activity data and converts it into actionable business knowledge for management. Analysis of customer behavior, including where they go, how long they wait, and what they do, enables brick-and-mortar outlets to improve the customer experience to drive profitable sales growth through more effective service, marketing, and sales strategies.

Brickstream is headquartered in Atlanta, GA, and serves retailers, retail banks, and consumer packaged goods manufacturers throughout North America and Europe. The Brickstream solution was developed over the last decade and is protected by numerous patents. The company was formed in 2000 and formally launched its products in 2002.

Product Description:
Seventy percent of all purchasing decisions are made at the point of purchase. Brickstream®’s in-store solution gives retailers the “Real Point of View” of customer activity in the store as they are preparing to buy.

• Store Traffic Counting — Combine with your existing POS system to discover true conversion rates and actual sales opportunity.
• Traffic Flow Imaging — Understand how customers move through your store, aisle penetration, obstructions, and hidden areas of retail space.
• Stop And Dwell Maps — See what merchandise and displays grab your customers’ attention and make them stop for a longer look.

Successful visual merchandising and in-store marketing has tremendous financial impact. Knowing how customers move through your store lets you design the store layout that takes advantage of natural traffic patterns. Understanding the “stop and dwell spots” in the store allows you to capitalize on promotions and product placement. Brickstream creates a more enjoyable shopping experience to ensure that your customers return, contributing to customer loyalty while increasing sales.

Brickstream
Contact Information:
1349 W. Peachtree St., Suite 1900
Atlanta, GA 30309
PH: (404) 249-8180
FX: (404) 745-9952
E-mail: info@brickstream.com
Web site: www.brickstream.com