Brochure: Content Manager

Part of VeriFone's PAYware Vision solution suite, VeriFone's Content Manager provides the first practical, economical way to deliver branding, promotional, and advertising content directly to consumer-facing POS devices — allowing retailers to advertise a high-end image and store brand, enhance crosssell opportunities and increase revenues.

Content Manager offers a versatile platform to manage, store and deliver colorful, rich media content including full digital video, sound, and graphics to a variety of POS devices. Content is easily managed and can be targeted by region, department, store, or even specific lanes — and scheduled to be delivered at any time of day.

Using the powerful capabilities of Content Manager, retailers can ensure that the right messages reach the right consumers at the right time. Powerful messages can be conveyed with quality graphics, whether promoting seasonal specials or reminding shoppers about upcoming sales or quick-grab items, such as gift cards. Content Manager allows retailers to optimize marketing budgets and costeffectively re-use commercials and online content to advertise directly to consumers right at the point of sale.