E-Commerce Solutions: Fry, Inc. Named A "Strong Performer" In Web Design Capabilities By Independent Research Firm

Fry, Inc. was cited by Forrester Research in its report "The Forrester Wave: Interactive Marketing Agencies — Web Design Capabilities, Q2 2007." Fry, an e-commerce design, development and managed services provider, was described as having a "depth of experience with transactional Web sites" by the research firm, which noted "Fry specializes in helping clients sell online, far more so than any other agency in our rankings."

The report stated, "Fry continues its reign as a ‘must have' on the shortlist of all retailers and transaction-focused manufacturers." Fry client sites that were evaluated for the report scored high in usability and solidly in brand image evaluations.

For the April 2007 report, Forrester, one of the world's most respected independent technology and market-research companies, evaluated the Web design capabilities of leading interactive marketing agencies across 18 criteria. Fry was among 15 firms reviewed as part of the report.

"We are pleased that our capabilities and experience with transactional e-commerce Web sites have once again been recognized by a respected third-party such as Forrester," said David Fry, president and chief executive officer of Fry. "Being labeled a strong performer is an honor for the entire team at Fry."

A complete list of technology industry analyst reports on Fry's web design and e-commerce solutions, including Open Commerce Platform, can be found at www.fry.com.

SOURCE: Fry, Inc.