Edgenet Expands Expertise, Appoints Three New Senior Executives
Edgenet Inc., a leading provider of guided selling applications and global data synchronization services, announced today that it has appointed three new senior executives to its leadership team.
Juliet Reising will serve as the company's new chief financial officer, Herb Romig joins as vice president of merchandising, and Tim Stafford returns to Edgenet to serve in a newly created role as senior vice president of global business development.
Reising, an experienced financial officer, brings significant expertise evolving systems, controls and processes to support expanding growth and scalability for rapid-growth enterprises. She possesses a wealth of senior management experience accumulated across a spectrum of technology and services companies, including Verso Technologies, Mindspring, Avdata, InterServ Corporation, Media Marketing Services and Cox Communications.
Romig is a seasoned merchandising manager and will be responsible for creating and managing the consumer experience across retail and media channels. Romig spent the last 15 years at The Home Depot where he held a number of key merchandising positions, including senior roles with Home Depot Direct, the DIY giant's online division.
Stafford, a retail industry veteran, will return to Edgenet to head global business development and be responsible for executing partnerships, alliances and new business opportunities. Stafford has served in prominent senior management and consulting roles, most recently with Edgenet as the company's senior vice president of services.
"These new additions will not only deepen the strength of our senior leadership team, but also support the rapid growth and strategic direction of our business," commented Tom Frederick, Edgenet president and chief executive officer.
About Edgenet
Edgenet provides visual guided selling and product data solutions to leading retailers and suppliers in the hardlines and home goods industry. Vertically integrating the industry, Edgenet links retailers and suppliers with rich product content and compelling software solutions for in-store, online and in-home selling. Edgenet's Big Hammer Data division maintains the largest and richest data pool in hardlines, serving thousands of suppliers and synchronizing more than 300,000 product items and 21 million attributes. Edgenet solutions empower consumers and associates with visual product knowledge, endless buying options and customizable products and services, increasing sales for retailers and manufacturers across all hardlines product segments.
SOURCE: Edgenet Inc.