i2 Manages The Product Information Lifecycle With Master Data Management And Data Services Solutions

i2 Technologies, Inc. (OTC: ITWO) announced today that it is building momentum with its data management solution offering, i2 Master Data Management (MDM).

This solution is designed to enable i2 customers to implement enterprise data strategies such as RFID, product information management, product data management and UCCnet or RosettaNet data synchronization.

Businesses are challenged by the need to create one unified product information master to supply systems across the entire product information lifecycle and interact with external systems for more accurate data management. i2 MDM applications and services are designed to work together to manage the product information lifecycle from product content authoring through product data maintenance to validation and syndication.

"The challenge with managing product information is that an enterprise needs to be managing the data across the entire lifecycle of design, plan, build, ship, market, service and retire," said Gene Alvarez, vice president at META Group, a leading provider of IT research, advisory services and strategic consulting.

"For a centralized product information master to be successful, it needs to span all these areas. The moment a set of people find the centralized repository unsuitable for their area, they will create a rogue data store and then another and the premise of a centralized product master is destroyed."

i2 begins the MDM process with a data audit to diagnose the current state of product data and cleanse, extract and enrich the existing data before putting into use a unified product information master repository. With accurate data and a master data repository in place, i2 customers can more effectively manage data housed in disparate supply systems across the entire product information lifecycle. Implementing i2 data management services and solutions can help customers prepare for global data synchronization, manage the challenges associated with conflicting product information, more efficiently manage business processes, and create, cleanse and publish product content.

"i2's data services heritage is built upon assets and domain expertise gained via the acquisitions of Aspect Development and Trade Services. i2 continues to capitalize on investments and synergies in our MDM and data services offerings with a goal of delivering superior value to our customers in advance of the competition," said Pallab Chatterjee, president, i2 Solutions Operations.

"i2's solutions cover the spectrum of product data management and are delivering efficiency today."

i2 Product Strengths
The implementation of data management solutions can improve performance, but does not address the fact that most companies are plagued with incomplete data spread across disparate systems. i2 data management solutions are designed to identify the historical root cause of data inconsistencies as well as the ongoing management and processes associated with keeping accurate product information data. i2 offers the software, data services, domain templates and content for businesses looking to incorporate an enterprise data management strategy.

Developed on a service-based architecture, i2 MDM is designed to facilitate data management, synchronization and data quality measurement across an enterprise. Customers choose i2 MDM because the solution is designed to: work together with the customer's existing infrastructure investments to synchronize data within various point systems, enable customers to author product data, synchronize data with existing systems, and manage data quality across all systems, offer unique pre-packaged domain templates, spanning a variety of workflows, data models and user interfaces, developed from best practices drawn from i2's customer base, and enable companies using i2 MDM to leverage data services from i2 to ensure the data is initially cleansed, as well as manage and maintain these assets in MDM moving forward.

About i2
A leading provider of closed-loop supply chain management solutions, i2 designs and delivers software that helps customers optimize and synchronize activities involved in successfully managing supply and demand. i2's global customer base consists of some of the world's market leaders - including seven of the Fortune global top 10. Founded in 1988 with a commitment to customer success, i2 remains focused on delivering value by implementing solutions designed to provide a rapid return on investment. Learn more at www.i2.com.