Article | March 21, 2018

In Retail, It's All About Change

Source: Brother Mobile Solutions
Retail Tech Tools

Looking at the retail market and IT ecosystem supporting it, 2017 was a year of dramatic change as the trend toward online shopping gained even more momentum.

With the aggressive pursuit of online shoppers by the big retailers, the trend was further fueled by free shipping, speedy delivery, and easy returns. It seems like we’ve passed the tipping point and retailers of all shapes and sizes are taking notice. For example, even traditional department stores, grocery chains and specialty retailers are building or enhancing their online presence while trying to maintain a strong focus on their retail stores.