Brochure: JDA Retail Industry
Rising out of an uncertain economy, today's consumer is more demanding than ever. Armed with an Internet connection and relentless search engines, consumers have access to limitless information on your products: brands, features, styles, pricing, availability and sourcing. Before they walk into your store, open your catalog or click on your Web site, a significant number of them will likely have consulted product reviews from other consumers and factored these opinions into their buying decisions. And, when they finally decide what to buy, consumers expect clear visibility of your inventory availability before entering your stores.
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