Jesta I.S. Announces A Strategic Partnership With Tender Retail

Jesta I.S. a leading supplier of business solutions for the soft goods and specialty markets announced recently that it has entered into a reseller agreement with Tender Retail to supply its electronic card processing middleware, adding value to Jesta's Point of Sale solution; Vision Store. Tender Retail is a leading force in today's PCI Compliance and EMV (Europay, MasterCard International and Visa International); referred to as Chip & PIN technology in Canada.

Many leading US-based retailers are already PCI compliant or have a scheduled deadline to meet PCI compliance standards. The small to mid-sized market is now gearing up for PCI compliance as well. Tender Retail's technology not only compliments Jesta's point of sale solution, Vision Store, but is a value-add for its retail customers who need to be compliant with these emerging regulations, and who want flexibility when choosing a transaction processor.

Retailers operating stores in various countries need to be aware of the various security rules and technologies being adopted in each country, in addition to PCI Compliance. Many countries in Europe and Asia, as well as Canada and Mexico, have or will be adopting EMV standards. EMV, while increasing security of payment transactions, will shift the liability for fraudulent use of the card from the transaction processor to the retailer. Since Tender Retail complies with PCI standards and is also a leader in EMV, transaction processing is more secure throughout the retailer's communication network.

Tender Retail is a provider of middleware that acts as an interface between Vision Store and the retailer's payment processor. Tender Retail is certified on all current standards in security and fraud prevention which provides merchants and card holders with increased fraud protection, reduced liability for charge-backs and global conformity. "With Tender Retail and Jesta I.S.' Vision Store solution, retailers are assured that they have the right tools and the ability to process every type of transaction with confidence and that they are compliant with all the industry standards no matter where or through which channel the transaction is taking place," commented Steve Brook, President of Tender Retail.

"We are confident that by working with Tender Retail our customers will obtain greater peace of mind knowing that their organization is in compliance with industry standards. We see Tender Retail as an essential technology partner and we look forward to a successful partnership," stated Leslie Belcher, President of Jesta I.S.

About Tender Retail
Tender Retail is Canada's largest integrated payment software company. Its Merchant Connect suite of electronic payment applications holds 70% of the market, allowing for debit card, credit card, gift/loyalty, pre-paid phone cards, and cheque authorization via a single integrated system. Tender Retail currently supports tens of thousands of retail lanes in Canada and the US. Its client list includes such names as Aerosoles, American Eagle Outfitters, Canada Post, Forzani Group, Staples, Tommy Hilfiger, Payless Shoe Source and many more. Additional information is available at www.tender-retail.com

About Jesta I.S.
Jesta I.S. is a leading supplier of business solutions leveraging more than 35 years of expertise in supply chain management systems for manufacturers, distributors and retailers primarily in the soft goods and specialty industries worldwide. Jesta I.S. is recognized for its expertise, innovative products and services and its commitment to evolving business solutions in today's rapidly changing business world. Jesta I.S.' solutions process essential business management information for well known industry leaders including Perry Ellis International, Genesco Inc., Town Shoes Limited, Tween Brands Inc., Cole Haan, Haggar Clothing Co., Cavender's Boot City and DSW Inc. as well as many others. Additional information is available at www.jestais.com.

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