Case Study

Laura Canada Leaps Ahead Of Competitors With eCommerce Solution

Source: OrderDynamics Corporation

Founded in 1930, Laura Canada is one of Canada’s leading women’s apparel retailer, operating more than 170 retail outlets across Canada under Laura, Laura Petite, Laura Plus, and Laura Petite Plus banners. With online apparel sales growing at an annual rate of 22% in North America and a direct competitor seeing 31% 1 annual growth in online sales, Laura Canada needed to deliver an eCommerce experience that would both delight its customers and rival the competition.

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