Marco's Pizza Uses Location Intelligence To Determine The Number And Placement Of Stores In Each Market

In this case study from Pitney Bowes we take a look at Marco’s Pizza, a 172 store Toledo-based pizza chain founded in 1978 and known for its “Ah!thentic Italian Pizza” and its Old World Italian heritage and Tuscan Roots. Marco’s Pizza is experiencing record breaking chain growth with an increasing popularity and demand for franchises. It also has plans to more than double the size of their chain in the coming years.

Marco’s Pizza was looking for the best way to optimize the efficiency of their strategic real estate decisions. They recognized a need for location intelligence technology to accurately determine the number and placement of supportable stores in each market, region, and across the nation. Marco’s Pizza chose Pitney Bowes Software (PBS) to provide a solution to meet their location intelligence goals.

PBS provided its Smart Site Solutions® product to Marco’s Pizza to allow them to generate maps and reports that quantify and prioritize the best opportunities for expansion and allow them to make informed real estate decisions that support their aggressive goals for growth. 

Download this case study below to read more about how Macro’s Pizza utilized Pitney Bowes Software’s Smart Site Solutions® to support their aggressive goals.