MarketLive Announces Barry Coleman As Chief Technology Officer

Industry Veteran to Drive Innovation and Accelerate MarketLive's Platform-as-a-Service Leadership Position

Petaluma, CA (Marketwire) - MarketLive, Inc., the leader in eCommerce Platform-as-a-Service solutions, today announced that Barry Coleman has joined the company as Chief Technology Officer. Coleman, a twelve-year ATG and Oracle eCommerce technology veteran, is a pioneer in the managed software industry. He will lead MarketLive's Engineering and Product Development, drive continuous functionality and architectural innovation and deliver MarketLive industry leading functionality, efficiencies, flexibility and security.

"As the leader in eCommerce, it is essential to drive the continuous innovation that provides our merchants the advantages they need in a competitive and rapidly evolving marketplace," said Mark Pierce, President of MarketLive. "Barry's extensive experience with managed eCommerce platforms is a perfect fit as he works to extend the functionality of MarketLive's Platform-as-a-Service offering."

While serving as the VP of Software Development at ATG (recently acquired by Oracle), Coleman focused on the growth and technology evolution of the SaaS business line. During his tenure, Coleman led development for the business unit that achieved over 500% revenue growth during the period from 2008 to 2010. Prior to ATG, Coleman was Field Technical Manager for Integrated Computer Solutions where he was responsible for all of the company's field support operations.

Coleman commented: "Because MarketLive's Platform-as-a-Service approach brings all of the scalability, security, and performance of SaaS together with the flexibility provided by proprietary platforms, retailers are able to implement new features on their own timeline while being assured that their eCommerce infrastructure is secure, scalable, and high performance. I believe my expertise and experience will be extremely valuable to MarketLive and our customers as we evolve our Platform-as-a-Service offerings, and drive the next phase of growth for the company."

Coleman will be based at MarketLive headquarters in Petaluma California, and will immediately assume all responsibility for all product engineering at the company.

About MarketLive
Since 1995, MarketLive, Inc. (www.marketlive.com) has provided enterprise-class eCommerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® eCommerce Suite and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable eCommerce solution on the market today. MarketLive powers successful retail eCommerce sites, including Peruvian Connection, Learning Resources, Sports Chalet, Vanity Shops, Gaiam, Helzberg, and Party City, Armani/Exchange, and many others.

SOURCE: MarketLive