Using CaptureAR NexTech enters the $1.5 trillion global clothing and apparel marketplace
New York, NY And Toronto, ON (GLOBE NEWSWIRE) - NexTech AR Solutions (NexTech) (OTCQB: NEXCF) (CSE: NTAR) (FSE: N29), the leader in augmented reality (AR) for eCommerce and learning applications is pleased to announce that JumpBall, a progressive urban basketball apparel retailer, has signed a deal for the company’s webAR eCommerce solution. The global apparel industry has been looking for a solution to the challenge of creating photo realistic 3D objects at scale at a reasonable cost. NexTech, with its recently announced revolutionary CaptureAR, makes the capture of 3D clothing objects easy. Anyone can do it with 4K video capture from a cell phone combined with their proprietary tech platform, no special training or skills required, giving the company a major industry advantage.
“JumpBall is the new breed of basketball apparel. We're not a company that follows trends. We set them,” says Danny Essix, founder and CEO of JumpBall. “With NexTech AR, we see a huge opportunity to begin a new game, and to be an early adopter of AR in the apparel industry future. JumpBall is confident that partnering with NexTech AR will not only elevate our brand but blaze a way for other organizations to follow suit.”
Evan Gappelberg, CEO of NexTech AR, agrees. “We are excited to welcome JumpBall Apparel as a client. By investing into augmented reality, JumpBall has positioned itself as an apparel leader. From enhancing customer engagement with their products, dramatically increasing add to cart rates and by lowering product returns, we are confident that JumpBall will benefit greatly from our AR technology.” He continues: “With our new CaptureAR technology, NexTech has moved augmented reality into the forefront as an essential tool for online apparel retailers allowing them to sell more product. Today’s announcement reflects NexTech’s deepening commitment to the fashion and apparel sector, a $1.5 trillion marketplace which we intend to dominate.”
About NexTech AR Solutions Corp.
NexTech is a leader in the rapidly growing AR industry, estimated to hit $120 billion by 2022, according to Statista. NexTech, the first publicly traded “pure-play” AR company, began trading on the CSE on October 31st, 2018. NexTech has a two-pronged strategy for rapid growth including growth through acquisition of eCommerce businesses and growth of its omni-channel AR SaaS platform called ARitize™. NexTech has an exclusive license to a portfolio of patents 7,054,831, 7,266,509 and patent-pending applications 15351508, 62457136, 62559487, related to interactive gaming, interactive advertising, and augmented reality (“AR”) technology.
The company is pursuing three multi-billion dollar verticals in AR
ARitize™ For eCommerce: The company launched its technologically advanced webAR for eCommerce early in 2019 and has been rapidly signing up customers onto its SaaS platform. Customers include Walther Arms, Wright Brothers, Mr. Steak, and Budweiser. NexTech has the first ‘full funnel’ end-to-end eCommerce solution for the AR industry including its 3D product capture, 3D ads for Facebook and Google, ‘Try it On’ technology for online apparel, 3D and 360-degree product views, and ‘one click buy’.
ARitize™ University: having launched in June 2019, the app-based solution allows companies and educational establishments to leverage all of their existing 2D assets - YouTube videos, PDF documents, PowerPoint decks, images, etc. - and then overlay immersive 3D-AR experiences on top of that content for an interactive training experience that drives productivity.
ARitize™ 3D-AR-360 Advertising Platform: expected to launch in Q4 2019/Q1 2020 the ad platform will be the industry's first end-to-end solution whereby the company will leverage its 3D asset creation into 3D, 360, AR ads. In 2019, according to IDC, global advertising spend will be about $725 billion.
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