Omni-Channel Order Fulfillment Requires A Comprehensive Approach

August 2014 Integrated Solutions For Retailers

By Adam Blair, contributing editor

Retailers need to combine order analysis, picking and packing improvements, and fast/accurate IT systems.

The emergence of today’s highly empowered consumer has put pressure on retailers to speed up order fulfillment so they can get items into shoppers’ hands on their schedule. Bill Bastian II, CEO of Bastian Solutions, recommends first optimizing a range of warehouse picking and packing processes. Retailers then need to integrate their IT, order management, and warehouse management systems to bring their fulfillment capabilities up to the levels required by today’s omni-channel customer.