Optimize Planning And Merchandising Decisions

Retailers need to make smart and quick decisions to stock the products that customers want every time they shop, and in the channel most convenient to them. Oracle's Retail solutions provide you with critical insights for merchandising decisions to drive profits and increase customer loyalty.

The key to successful merchandising is knowing who your customers are, which items they buy, how much they buy and which promotions they respond to. You need to set the right price, select the right products, and place those assortments in the best locations, to best meet effective turns and strong margins. Traditionally merchants have leveraged historical data and their knowledge of customers and the business to make merchandising decisions. In today's arena, solutions are required to enable better decisions for the merchants, who have mulitple assortments, categories, thousands of SKUs and numerous stores and channels to manage. Oracle's Retail Merchandising and Optimization solution enhances those time tested traditional methods with better process management capabilities and powerful analytics that empower even more profitable decision making.