Pricer Launches Price Poster Solution

New technology enables retailers to update digital, poster-sized promotions 500 times faster than when done manually 

Pricer, a leading provider of electronic shelf labels (ESL) for retailers, recently launched its Price Poster solution. Designed by PricerLab, the company’s research and development division, Price Poster is an electronic, poster-sized promotional display that can connect to any high-definition screen. With the ability to update in real-time, retailers can maximize profit by starting and ending the promotions at the exact time intended. Furthermore, they can change the display and pricing 500 times faster than when done manually.

“Price Poster allows retailers to access, update and review promotions within seconds from any computer in the world,” said Wyatt Alston, General Manager, Pricer, Inc.  “This ensures successful promotions and eliminates discrepancies between what is advertised and what is in stock.”

Retailers can operate Price Poster in several modes including a four-item slideshow, or a detailed one or two column ‘list’ mode.  Customers can also create a set of templates that complement the design of its stores. Beyond ease of use, Price Poster provides tangible cost savings and can considerably increase profit margins as staff is no longer faced with the tedious task of manually changing paper posters. Furthermore, unsold stock can be minimized with easy price updates on seasonal or sale products.

“Price poster empowers retailers to take complete control of their promotions,” added Alston. “It fits seamlessly into existing retail operations to ensure advertisements and pricing strategies are in line.”

Price Poster is not limited to retail customers. It can be used anywhere a large, frequently updated display is needed. For example, hotels and other venues with meeting and conference rooms can use the Price Poster to display which rooms are occupied at what times. Similarly, it can be beneficial to businesses whose staff works regularly changing shifts, such as hospitals – so the doctors and nurses who are ‘on call’ can be easily updated and clearly displayed to the rest of the staff.

About Pricer
Pricer is the world leader in providing electronic shelf labeling solutions to retailers. The Pricer solution provides high-speed updates of your price and product information to your digital shelf labels, with the best readability and contrast of all labels worldwide. Whatever your store size, Pricer has an affordable, smart solution for improving your store margins and increasing customer satisfaction.