Radiant Systems Adds Concession Sales To Cinema Kiosks

Radiant Systems, Inc. (NASDAQ: RADS), the leading provider of point of sale, self-service kiosk, and back-office technology for cinemas, today introduced its breakthrough concession kiosk software module as a complement to its self-service ticketing solution. The Radiant Concession Kiosk solution is designed specifically to enable exhibitors to improve speed of service, increase profitability, and reduce labor.

With the Radiant Concession Kiosk solution, cinema operators can drive additional sales and reduce costs by enabling patrons to purchase concession items in the same transaction as the purchase or retrieval of tickets. Once a patron has completed a ticket order, the kiosk suggests the patron purchase concessions from the unit as well and prints receipts for food and drinks that can be picked up at an express or typical concession counter.

The kiosk solution will also optionally interface with the Radiant Kitchen Production System, which prompts concession employees to prepare patrons' orders before they reach the concession stand.

The Concession Kiosk solution has been tested by Muvico Theaters at the Muvico Egyptian 24 megaplex in Baltimore, one of the largest and busiest cinemas in the U.S. On the value the solution brings to cinema patrons, Gregg Ackerman, director of information technology at Muvico, said, "Our mission is to provide unrivaled comfort, convenience, and extraordinary entertainment for moviegoers. By providing concession and movie ticket sales through kiosks, we can enhance the movie-going experience for guests and build strong loyalty through convenient purchases and pick-up of concession items."

"We strategically and prominently located kiosks to bring concessions and services out to guests," continued Ackerman. "The higher visibility, self-service capabilities, and consistent promotion of key items can help us increase concession sales, margins and guest satisfaction."

Chris Lybeer, president of the Radiant Entertainment Division, commented, "Millions of consumers are already avoiding potentially long box office lines, quickly retrieving tickets ordered online, and participating in attractive loyalty programs by using highly reliable Radiant kiosks. As the next logical step, we're delivering an important advancement for one of the keys to site profitability - concessions. The concession line remains the most frustrating experience for patrons. We expect that this solution will be a real differentiator for the theaters that are aggressive in looking for unique ways to improve both the patron experience and their per cap figures."

Key features of the Radiant Concession Kiosk solution include:

• Automated suggestive-selling of concession items to customers during ticket purchase
• Easily defined product offerings to focus sales on key items, including combos
• Runs on both third-party kiosks and all models of Radiant kiosks, including Radiant's latest open, Intel-based kiosk hardware with specialized indoor or outdoor enclosures.

Call Radiant at 770-576-6999 for more information on how the Radiant Concession Kiosk solution can help cinema operators enhance the customer experience and improve profitability.

Company Information
Founded in 1985, Radiant Systems, Inc. provides innovative store technology for the foodservice, petroleum and convenience store, and cinema industries. Radiant's point of sale, self-service kiosk, and back-office technology enables operators to drive top-line growth and improve bottom-line performance. Headquartered in Atlanta, Radiant (www.radiantsystems.com) has deployed its solutions in more than 50,000 sites worldwide.