RFID Retail: Avery Dennison Retail Information Services Will Demonstrate Item-level RFID in Retail Store Environment
Apparel and footwear retailers and brand owners who are interested in discovering how item-level RFID facilitates stock replenishment, locates misplaced items and delivers a host of related business efficiencies can witness live demonstrations at Avery Dennison Retail Information Services' Booth 812, RFID Journal Live, April 30 – May 2, Disney's Coronado Springs Resort, Orlando, Fla.
At the exhibit Avery Dennison RIS will have both front-of-store and backroom arrangements stocked with garments and footwear carrying RFID labels, and systems and software that track the movement of goods.
The exhibit will also include a video that covers Avery Dennison RIS' Ticket Express™ service bureau offering and the company's full complement of RFID integrated solutions, which have return on investment (ROI) as their primary business objective. Editors are welcome to visit Booth 812 for demonstrations and executive interviews.
RFID Item-level Demonstrations
Avery Dennison RIS managers will demonstrate the process and explain the benefits of item-level RFID through a combination of in-store customer activity and the use of Vue Technology's TrueVUE RFID platform, which includes RFID scanning devices and software. With its patent-pending RF Networking devices and UHF enabled VUEPoints, Vue allows standard readers to network across thousands of antennas, exponentially increasing the number of zones that readers can support and dramatically reducing the cost barriers previously associated with item-level RFID roll-outs.
A key part of the demonstration will consist of a customer removing a Size 34 x 32 pair of jeans and then, after examining the jeans, replacing them on a shelf position intended to house Size 36 x 32 jeans. Item-level RFID detects the misplaced jeans and alerts the store manager to return the jeans to their proper shelf location.
Demonstrations will also be conducted for replenishing front-of-store stock from the store's backroom, tracking inventory in real time and restocking dwindling supplies by automatically ordering goods from a warehouse or manufacturing location. Visitors will see how item-level RFID not only reports what to replenish, but identifies the backroom shelf location containing the needed goods. They will also observe how item-level RFID's real time, or "time of day," inventory tracking can help determine causes of shrinkage. The process produces a time stamp that identifies the time of day during which stock has been moved. By combining this with additional item-level-supplied data, management can isolate the ways in which goods have been lost.
The Avery Dennison RFID labels used in the demonstration are orientation insensitive, which enables them to be read by scanners from nearly any angle in the store. The labels can be embedded in brand enhancing hang tags, size strips, pocket flashers, price tickets...and more. A showcase of tags and labels available from Avery Dennison RIS will be on display at the show.
RFID Integrated Solutions
Avery Dennison RIS' RFID integrated solutions range from a preliminary analytical review of a retailer's RFID labeling needs to a complete business case analysis and project implementation program. Solution components can include consulting services, case and item-level technologies, tags, labels, label printers and applicators, software, EAS loss prevention, anti-counterfeit and anti-diversion products, and supply chain efficiency processes.
With its full range of solutions, Avery Dennison RIS is a single source for virtually any RFID requirement a retailer might have. "Retailers and brand owners who contact Avery Dennison RIS gain access to a wealth of industry knowledge and the technology to rapidly implement all manner of cost-effective RFID programs," reports Phil Calderbank, director Global Marketing RFID & Security. "Our solutions are tailored to customers' needs and are designed to yield ROI. We address ROI via our case analysis process. The analysis provides an estimated ROI for the customer's RFID investment." Visit: www.ris.averydennison.com
Avery Dennison Retail Information Services
Apparel manufacturers, retailers and brand owners who embrace speed, quality, responsiveness and global consistency as essential business values turn to Avery Dennison Retail Information Services (RIS) for a variety of information and brand management solutions. Products include: fashion-inspired woven and printed fabric labels, heat transfers, artfully designed hang tags, pocket flashers, leather and leather-like patches, as well as pricing labels, integrated bar-code tickets, carton labels, molded plastic fasteners, application devices, printers, label applicators and print and apply systems. In addition, intelligent labeling solutions such as anti-counterfeit, anti-diversion, anti-theft and RFID are offered across its core product ranges. Services include supply chain management, ticket design and consulting. Its Innovations and Solutions Group equips Avery Dennison RIS with the research and engineering capability to rapidly respond to apparel and retail customer needs for ticketing, software, data management, printing, heat transfer bonding, and materials solutions. Avery Dennison RIS' global presence includes manufacturing centers, ticketing centers, service bureaus and sales offices in over 35 countries. The organization is a division of the Fortune 500 Avery Dennison Corporation, the global leader in pressure-sensitive labeling materials, office products and retail tag, ticketing and branding systems. The Corporation had sales of $5.6B in 2006; it employs 22,000 employees worldwide.
SOURCE: Avery Dennison Retail Information Services