Shopper Experience

SAP solutions can help you integrate and manage shopper information from multiple sources and across channels to deliver a shopping experience that offers the selection, pricing, and service that shoppers want, while achieving company sales objectives.

SAP for Retail covers the key activities involved in optimizing the shopper experience, including:

• Point-of-sale – SAP for Retail's customizable solutions enable you to speed transaction time for checkout and increase staff productivity. By using centralized electronic fund transfer (EFT) processing to reduce fraud, SAP solutions help cut cost and improve customer service.
• Store operations – SAP for Retail delivers comprehensive real-time information to store personnel that helps them efficiently manage all day-to-day operations. Inventory views at all locations allow store and central staff to control pricing and product assortment. With workload calculations based on historical shopper visit and transaction data, you can match the coverage of store resources to the calculated demand, to deliver the right service levels at the right cost.