Case Study: CDN Speeds Up A Sluggish Site
By Matt Pillar, Integrated Solutions For Retailers magazine
It's been interesting to watch the successes/failures of converging retail formats in brick-and-mortar stores, but that's not nearly as interesting as the convergence of whole industries we've been seeing on the Web.
The Knot, where the convergence of retail and social, Internet, and traditional media amounts to a $100 million+, 500-employee business, provides one such example. Founded in 1996, The Knot is one of three major brands in a family of pioneer life stage marketers aimed at newlyweds (The Knot), new homeowners (The Nest), and expectant parents (The Bump).
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