IBM Mobile Workforce For Retail Solution: Optimizing The Retail Environment

Retailers are under increasing pressure to reduce labor and operational costs, streamline associate training cycles and grow revenues. Yet at the same time, the retail marketplace is demanding a shift from a product-oriented approach to a more service-oriented approach. The challenge retailers then face is how to differentiate themselves by providing today's well-informed customers with a staff of well-trained associates-while keeping costs under control. Submitted by IBM Retail Store Solutions