The Role Of The Receipt In A Digital World

January 2013 Integrated Solutions For Retailers

By Matt Pillar, editor in chief

Receipt printer manufacturers make the case for paper as they prepare for mobile POS growth.

Tech companies rise and fall with dramatic swings in the in-store technology preferences of retailers and consumers. We talked with David Crist, SVP of sales and marketing at Brother Mobile Solutions; Angela Mansfield-Swanson, director of corporate marketing at CognitiveTPG; and Adam Ortlieb, associate director of marketing at Seiko Instruments, to get insight into how mobile POS will impact the printer industry.