The Top 5 In-Store Technologies That Drive Retail Sales

Improving retail sales and productivity – does technology have the answer?

Despite greater adoption of in-store technology to increase productivity and help drive sales, getting the best out of those solutions remains the great, unfulfilled opportunity for retailers.

While enterprise software systems have brought significant benefits to companies that have implemented them successfully, there are just as many whose experience has led them to view software as high risk.

The retail sector has been wary of adopting technology. Enterprise software has a reputation for sitting on shelves and gathering dust because it hasn’t been implemented due to the long timescales involved, costs and change management required.

In today’s market, professionals responsible for running mid-sized and large retail estates are increasingly frustrated by the poor levels of business intelligence available to them and are often working with a legacy of disparate systems that provide only piecemeal visibility of data. This lack of essential management information limits what store operations executives and managers can do to manage costs while ensuring maximum productivity and conversions.

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