Case Study

Wendy's Franchisee Keeps The Quick In Quick Service At 42 Restaurants

Source: EarthLink

LDF Food Group, Inc. Finds Speed, Reliability, Cost Savings in MPLS Network

When visiting a quick service restaurant, customers expect the experience to be fast and efficient. More than ever, that kind of streamlined experience relies on technology.

For LDF Food Group, Inc., an award-winning owner of 42 Wendy’s restaurant franchises in the Midwest, continued success and growth hinge on staying focused on positive customer experiences. The company has maintained steady growth since inception and now has over 1,200 employees working in its Wendy’s restaurants.

To stay competitive, Wendy’s corporate marketing team continually drives innovations. Today, all stores offer free wireless Internet for guests and custom Wendy’s applications enable customers to pay via their mobile devices, and count meal calories. And with their focus on a superior customer experience, LDF expects to implement more innovations in the future.

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