ZBD Launches New e-Paper Display For Retailers
ZBD's larger epop 900 can show full graphics and a wide range of product information
ZBD Displays, Ltd., a leader in the field of electronic point of purchase (epop) displays, has introduced the epop 900 - offering retailers a larger format that allows them to provide more comprehensive product information for their customers.
"The epop 900 is ideal for aisle-end promotions, large ticket items, fruit, vegetable and fresh produce displays for food retailers, in addition to its use in department stores and specialty stores," said Tony Pusateri, ZBD's U.S. Vice President of Business Development. "Its larger screen size makes it ideal for displaying more product and promotional information, along with graphics and pricing."
Sized at 6.29 by 5.0 inches, ZBD's new epop 900 has a greater screen area than its predecessor, the epop 500. Providing a 100 dpi, 172,800 pixel image, ZBD's bistable high screen definition for the epop 900 has been enhanced to support larger graphics, more information and scanable 1D and 2D barcodes for enriched data, re-ordering, product availability and web links. The epop 900 also offers six display pages that can be switched by the system as required.
"The additional screen size of the epop 900 makes it the perfect addition to our product line," said Jann Naef, director of product marketing at ZBD. "Our scientists and engineers are dedicated to providing a solution to retailers' challenges. Because the inventors of this technology are still part of our team today, we have the ability to respond rapidly to our customers' requirements and deliver more screen size and functionality for little extra cost."
As with the rest of ZBD's e-paper product line, which includes the epop 50, 55, 300 and 500, the epop 900 is fully graphical, offering a high contrast image that provides an excellent viewing angle for retail customers as they shop. The new addition also fits seamlessly into ZBD's low-touch Bounce communication system, providing retailers with a complete, integrated electronic shelf labeling solution that is simple to implement and maintain and offers a strong return on investment.
About ZBD:
ZBD Displays, Ltd. is a leader in the design and supply of electronic shelf edge labels and associated software solutions for the global retail industry. The company has developed the next generation of LCD, creating high-contrast bistability that requires no battery power to retain its image. ZBD's range of e-paper displays provide any retailer with a total store solution and the ability to dynamically manage and update pricing, product and promotional information at point of purchase.
Formed in 2000 out of QinetiQ, ZBD is a pioneering company with its own research and development personnel - and has full intellectual property rights to the bistable, high-definition screen technology it developed, along with the scalable manufacturing processes that enable it to deliver an e-paper solution with practical commercial advantages for retailers. For more information, visit www.zbdsolutions.com.
SOURCE: ZBD Displays, Ltd.