Articles By Erin Harris

  1. 3 Ways To Compete On Service 10/1/2015

    Last week, I had the opportunity to participate in a webinar for Vend, and the topic was how to win customers without competing on product and price. It’s a great topic; here are some of the points I covered during the webcast.

  2. Overwhelmed By Retail's Digital Transformation? Don't Be. 9/16/2015

    Retailers came to the realization long ago that accommodating the mobile-savvy consumer isn’t innovative retailing, it’s business as usual. Cut to a few years later, and the retail industry is in the throes of a full-fledged digital transformation. Here we are with another behemoth term, and depending on whom you ask, the definition of digital transformation differs slightly, but most will agree that the digital transformation occurring in retail means embracing technologies such as cloud, mobile, predictive analytics, as well as social networks to improve the business.

  3. Cloud-Based mPOS Brings Omni-Channel Success To Gilt 9/1/2015

    An mPOS solution helped Gilt streamline operations in its pop-up shops and spark new ideas for a better customer experience.

  4. Welcome To Innovative Retail Technologies! 8/24/2015

    Cue the drum roll. Welcome to Innovative Retail Technologies!

  5. Welcome To Innovative Retail Technologies 8/20/2015

    Welcome to the inaugural issue of Innovative Retail Technologies! On behalf of our entire team, we’re thrilled to deliver what you’ve asked for — insightful editorial that explains innovation on your terms. As we open this exciting new chapter, we close — quite literally — another.

  6. Changing The STORY: Breathing New Life Into The Customer Experience 8/20/2015

    The recipe for a top-notch customer experience includes the right mix of technology and an empowered workforce.

  7. Alton Lane Brings Innovation To Omni-Channel 8/19/2015

    Tailored apparel retailer Alton Lane combines classic, oldschool, high-touch retailing with innovative technologies and practices to deliver a next-gen, omni-channel customer experience that yields a 96% conversion rate.

  8. The Countdown To Innovative Retail Technologies Is On 8/5/2015

    Only two weeks to go until we launch our new website, www.InnovativeRetailTechnologies.com, and only two weeks until the inaugural print issue by the same name ships to your mailbox. We are so excited to bring you what you’ve asked for — insightful commentary around pragmatic innovation in retail. 

  9. Why SMRs Compete On Service 7/22/2015

    Why do SMRs compete on service? Because they have to. If you’re a small to midsize retailer, you probably can’t compete with the big boxes on product and price, but you can compete (and win) on service. Yet, service goes beyond the knowledgeable, friendly associate, a user-friendly e-commerce site, and call center known for its speedy problem solving capabilities. Immense amounts of valuable data are available to SMRs that can help them better understand their best customers and better understand why they’re unable to drive others to conversion.

  10. Takeaways From NRF Protect 2015 7/8/2015

    Long Beach, CA was the sunny setting for this year’s NRF Protect 2015 Loss Prevention Conference & EXPO. Retail loss prevention and asset protection (AP) professionals gathered to learn about and combat today’s — and tomorrow’s — top security and safety concerns. From the significance of the Internet of Things (IoT) to cybercrime to return fraud to securing the supply chain, NRF Protect left no timely topic untouched.