The EMV liability shift deadline has come and gone. That means all U.S. businesses using non-EMV-compliant technology will be held responsible in the event of a fraudulent payment card transaction. While these new cards may be unfamiliar to shoppers stateside, it’s a transition that many other countries have successfully made.
Unless you spent 2014 under a rock, you already know that, this coming October, all merchants will be required to comply with new Europay, Mastercard and Visa (EMV) standards. While Europe (and, well, the rest of the world) has been on this standard for decades, the U.S. has managed to limp by with our magnetic stripe cards for a long time, partially because our fraud detection and resolution systems are strong, and partially because we’re addicted to an aging payments infrastructure.
Apple Pay has been a long time coming. Now that it’s here (or almost here), you’re probably wondering what it means for you as a reseller. We’ve been studying the technology and the wider payments climate carefully, and have a few tips and insights to help you navigate the ways this will change things for you and your merchant customers.
Which solutions should VARs recommend to their customers? What benefits does each provide? While some new payment options hold definitive value for businesses today, others merit a wait-and-see approach. Russ Harty of Merchant Warehouse provides a breakdown the top five alternative payment methods that VARs should keep an eye on now.
When searching for the best payment solutions for your customers, it can be difficult to know what exactly your criteria should be. With 190 mobile payment apps on the market and hundreds of business-oriented solutions available, it’s important to develop a clear set of guidelines to help you pick the right ones.
Retailers often spend significant time determining the layout, décor, and other aesthetic aspects of their shops. They rightly focus on ensuring a consistent brand experience exists for customers throughout the store. Yet businesses that have wanted their countertop devices to fit in with their brand image often have limited options.