By Matt Pillar, chief editor
May 2016 Innovative Retail Technologies
How Best Buy Canada is letting its customers define their experience with the brand and expanding its e-commerce market share along the way.
That Amazon is the single most disruptive force in retail since the rise of Walmart is an obvious understatement. From the consumer’s perspective, the e-commerce goliath’s revolutionary approach to product selection and fast shipping has set a standard that few — if any — merchants can match. If that sounds like an overstatement, consider that Amazon captured 38 percent of 2015 holiday e-commerce spending, the equivalent of the next 21 merchants behind it.