Magazine Article | April 19, 2016

Inspiration From Chocolate-Fueled Innovation

Source: Innovative Retail Technologies

By Matt Pillar, chief editor

May 2016 Innovative Retail Technologies

A Q&A With Matt Pillar & Lina Yang I Director, Hershey’s Advanced Technology & Foresight Lab

Inside the mind of the woman responsible for the tech direction of America’s largest — and the world’s most iconic — chocolate brand

As the director of Hershey’s Advanced Technology & Foresight Lab, Lina Yang is tasked with anticipating the risks and opportunities that can occur in the next five to ten years and determining what potential paths are best for Hershey. “I tinker with emerging technology, marry it with the future scenarios, and envision ways in which we can transform the organization,” says Yang. “Are any of these future scenarios a preferred future for Hershey? What would it take to make it a preferred future? How can we create that preferred future?”

VIEW THE MAGAZINE ARTICLE!
Signing up provides unlimited access to:
Signing up provides unlimited access to:
  • Trend and Leadership Articles
  • Case Studies
  • Extensive Product Database
  • Premium Content
HELLO. PLEASE LOG IN. X

Not yet a member of Retail IT Insights? Register today.

ACCOUNT SIGN UP X
Please fill in your account details
Login Information
I'm interested in newsletter subscriptions.
ACCOUNT SIGN UP

Subscriptions

Sign up for the newsletter that brings you the industry's latest news, technologies, trends and products.

You might also want to: