Simplify Payments, Drive Transactions

By Matt Pillar, chief editor

January 2015 Integrated Solutions For Retailers

A leading online costume and party supplies retailer ushers in the era of mobile commerce by simplifying the checkout process.

BuyCostumes.com serves up an extreme example of seasonal e-commerce merchandising. While most retailers rack up somewhere south of 50 percent of their annual sales during the recently-wrapped fourth quarter, BuyCostumes. com and its sister site, CostumeExpress.com, handle an astounding 75 percent of their annual sales volume in just two months. At the peak of the Halloween season, the retailer ships up to 33,000 orders per day.