Articles By Megan Zielinski
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Target Experiencing Success After Introducing New Free Shipping Minimum
6/2/2015
Since Target confirmed a new, lowered minimum purchase for customers to qualify for free shipping, the leading American retailer has experienced a tremendous increase in online purchases. Upon decreasing the limit in February, nearly 5 million orders have been shipped for free in the span of just four months.
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Nordstrom Mobile Customers Shop Via Text
5/27/2015
Nordstrom is enhancing their omni-channel capabilities with the introduction of TextStyle, a new way to communicate with customers on a personal level through their mobile devices. The leading fashion retailer, known for developing loyalty with customers with their one-to-one stylist service, is the first and only U.S. retailer enabling shoppers to make purchases within texts.
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Lowe's Innovation Labs: Creating The Future Of Retail
5/12/2015
Major home improvement company, Lowe’s, is very much unlike its traditional competitive counterparts. While in-store employees are hard at work assisting customers to find the right tools and products to improve their homes—behind the scenes, engineers and technology experts are strategically inventing state-of-the-art developments—determined to take the customer experience to a whole new, futuristic level.
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Kohl's Launches In-Store Pickup Service At All Locations
5/12/2015
Leading department store retailer, Kohl’s, is continuing to blur the lines between brick-and-mortar and ecommerce with the introduction of in-store pickup service available at all 1,164 locations nationwide for customer’s shopping convenience.
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JCPenney Developed “Shopping Companion” App For Apple Watch Users
5/1/2015
Recognizing that fifty percent of their 86 million customers are Apple iPhone users, leading department store, JCPenney has created an app for those they anticipate will purchase the new, high-tech Apple Watch, giving users an enhanced shopping experience at the convenience of their device.
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Amazon's Same-Day Christmas Eve Delivery
12/18/2014
All Amazon customers who are still in the process of searching for the perfect holiday gifts with Christmas just days away can anticipate to have it delivered before Santa makes his annual stop—with extended shipping opportunities this holiday season, Amazon is allowing all procrastinating gift-givers to receive their orders just in time for it to be nicely wrapped and placed under the Christmas tree.
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Staples Starting Black Friday Savings Early By Launching Convenient Omni-Channel Services
11/10/2014
Staples is rolling out Black Friday deals a week before the official holiday shopping season begins. In-store, online, and mobile shoppers will have access to exclusive offers beginning Monday, November 16 up until Monday following the Black Friday weekend. Staples will also be welcoming Thanksgiving shoppers into select stores to snag early Black Friday savings from 6 p.m. to 10 p.m.
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Staples Among 220,000 Retailers Launching Apple Pay This Week
10/21/2014
After announcing its launch back in September, Staples is now incorporating Apple Pay into their recently reinvented Staples App—allowing iPhone 6 and 6 Plus customers to safely and simply make purchases at the convenience of their fingertips. Apple Pay will soon be available for in-store shoppers to use at Staples locations throughout the U.S within the next few weeks.
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Target Expanding And Enhancing Mobile App Experience
10/10/2014
Target is refining their app store this fall, adding two new apps for pharmacy refills and gift registry, along with boosting current app capabilities, allowing for customers to enjoy an even greater, seamless, more personalized shopping experience at the convenience of their fingertips.
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Kohl's Relying On Social Media To Promote New Lines
10/1/2014
Kohl’s is introducing a new line of chic, NYC inspired women’s fashion to their DesigNation collection through their unique collaboration with Elie Tahari—a style icon, bringing in a wide variety of modern, classy pieces to complete a new fall wardrobe at affordable prices.