Cross-Channel Executive Commentary
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Consumer Opinions Of E-Commerce Retailers
11/14/2016
With both Cyber Monday and Christmas fast approaching, expectations are that we will see the continued explosion of online shopping in the United States. Christmas 2015 exceeded all previous records with online sales rising nearly 13% in November and December compared to the year before, reaching a record $83 billion.
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A Beacon Of Hope For Winning Centennial Shopping Dollars
11/8/2016
Ecommerce has long been the dominant disruptor in retail. But with the rise of mobile and always-on connectivity, everyone, at all times, is a potential consumer. But the biggest disruption today is coming from the demand side. The emergence of centennials – generally considered to be those born after 1997 – as an influential demographic is revolutionizing the way marketers engage with consumers, and leaving them in search of tools that capitalize on their digital literacy while building brand affinity, trust and, eventually, loyalty.
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What Your Kid's Video Game Can Teach You About Your Business
8/11/2016
Seeing people on smartphones is nothing new, but by you’ve likely seen lots of folks — most of them pretty young — wandering around parks, shopping centers, libraries, and campuses staring intently at their screens. It’s all thanks to Pokemon GO, the augmented reality game that burst onto the scene in a way we haven’t seen in a long time.
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Achieving True Cloud Differentiation: Why Being “On the Cloud” Is Not Enough
3/29/2016
Many retailers have already migrated critical business operations to the cloud. Incorporating cloud technology as a core business differentiator is top of mind; a recent IDC research study predicted the overall cloud market would grow from $118 billion in 2015 to over $200 billion by 2018.
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Attention Online Retailers: Are You Ready for Cyber Monday? Here Are Seven Tips to Make Sure You Are.
11/27/2013
As the retail industry gears up for its biggest season, online retailers need to not only make sure they have the best deals and products to attract consumers, but they also need to make sure they’re prepared for the influx of traffic they hope to see on Cyber Monday. Because, let’s face it…if they are not, it doesn’t matter how good those deals are.
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Real-Time Inventory Mastery - Look To The Cloud
8/26/2011
The time has come to take a careful look at the sophistication of your company's inventory management capabilities. After all, inventory represents a tremendous percentage of a retailer's assets. By Baruch Goldwasser, Director of Strategy, NetSuite, Inc.
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Thin Is In: The Future Of Digital Wallets
4/25/2011
A digital wallet goes beyond just paying with a device. A digital wallet is converting your actual wallet and all of its associated content and behaviors and integrating into a phone or other device, like a car key. Our consumer behavior is already adopting the concept of a digital wallet — from taking digital photos of our families to using our online banking apps to transfer funds. By Christina White, user experience designer, SapientNitro
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Guest Column: Thin Is In - The Future Of Digital Wallets
4/25/2011
A digital wallet goes beyond just paying with a device. A digital wallet is converting your actual wallet and all of its associated content and behaviors and integrating into a phone or other device, like a car key. Our consumer behavior is already adopting the concept of a digital wallet — from taking digital photos of our families to using our online banking apps to transfer funds. By Christina White, user experience designer, SapientNitro
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Mobile Optimized Websites And Rich Apps: The Secrets To A Successful Mobile Platform
2/3/2011
Mobile phones are rapidly transforming from a simple talking and texting device to a fast and feature-rich, handheld computer known as the smartphone. By Dave Sikora, Digby
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Guest Column: Mobile Optimized Websites And Rich Apps: The Secrets To A Successful Mobile Platform
2/3/2011
Mobile phones are rapidly transforming from a simple talking and texting device to a fast and feature-rich, handheld computer known as the smartphone. By Dave Sikora, Digby