Omni-Channel Industry Podcasts
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Leveraging Social Media To Drive Sales
8/10/2011
During this podcast, David Gosman, CEO at pcAmerica, talks to Associate Editor Erin Harris about how the personalization of marketing has impacted the retail industry in the past and how that is changing for the future.
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Best Practices In Mobile Marketing
8/8/2011
Associate Editor Erin Harris interviews Rob Russell, director mobile marketing solutions at AT&T, about mobile marketing’s impact on retail.
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The True Meaning Of Cross-Channel Customer Centricity
8/8/2011
The term customer centricity tends to be overused or used incorrectly in retail. During this informative podcast, Sam Villanti, president and CEO at UTC RETAIL, defines the true meaning as customer centricity, specifically as it applies to cross-channel retailing.
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Podcast: Macy’s Raises The Shopping Experience 'Bar' With Help From Verizon
5/25/2011
This podcast features Nancy Slavin, senior vice president of marketing for Macy's and Ravi Bagal of the Retail practice. Both tell the story of a strong business relationship that helped Macy's innovate and promote a new brand along with a dynamic shopping experience, powered by Verizon Business and Wireless.
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Business Drivers For Mobile Payment Adoption
5/11/2011
Erik Vlugt, VP of product marketing integrated systems at VeriFone, talks with Associate Editor Erin Harris about various aspects of mobile commerce.
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Do More With Your BI Data
4/5/2011
In this informative podcast, Erin Harris, associate editor at Integrated Solutions For Retailers/Retail Solutions Online talks to Russ Hill, senior director of retail and wholesale distribution industry marketing global, and Jeff Veis, VP industry marketing at SAP, about where business intelligence is headed in 2011.
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How Mobile Printers Transform Retail
4/5/2011
Associate Editor Erin Harris talks to Christine Duffy, senior sales director at StarMicronics, about why mobile printers are pervasive in retail, and how they are enhancing the customer experience. Duffy covers mobile printers’ impact on line busting, remote sales applications, and the overall benefits of sustainable mobile printer hardware.
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Mobile Strategies For Retailers
2/21/2011
Editor Erin Harris talks to Omnego CEO and Founder, David Thomas, about mobile strategies for retailers. Specifically, Thomas covers some of the pros and cons of developing a custom app versus being a part of an aggregated app.
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Podcast: Big Al’s Saves 40% On Time And Labor Costs Yearly
9/7/2010
In this podcast, Big Al describes how Magstar Total Retail helped him cut time and labor warehouse costs by 40% in the six years since he went live with Magstar while still adding 2,000 new products each year and tripling his business volume overall.
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The Power Of Mobile Payment
6/7/2010
Jim Hilton, Sr. Director of Manufacturing and Field Mobility at Motorola, talks with Jameson Publishing and Field Technologies Online President Jim Roddy in this exclusive Executive-To-Executive interview.
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