Cross Channel White Papers

  1. The Top Three Reasons Supply Chain Transformations Fail 5/2/2011
    Supply chain management used to be simple. In a traditional supply chain-driven model, manufacturers made products and pushed them through the system to compliant customers as efficiently as possible. By Ramanan Sambukumar, Senior Manager, and Anil Vijayan, Senior Consultant, Wipro Consulting Services
  2. Thin Is In: The Future Of Digital Wallets 4/25/2011
    A digital wallet goes beyond just paying with a device. A digital wallet is converting your actual wallet and all of its associated content and behaviors and integrating into a phone or other device, like a car key. Our consumer behavior is already adopting the concept of a digital wallet — from taking digital photos of our families to using our online banking apps to transfer funds. By Christina White, user experience designer, SapientNitro
  3. Guest Column: Thin Is In - The Future Of Digital Wallets 4/25/2011

    A digital wallet goes beyond just paying with a device. A digital wallet is converting your actual wallet and all of its associated content and behaviors and integrating into a phone or other device, like a car key. Our consumer behavior is already adopting the concept of a digital wallet — from taking digital photos of our families to using our online banking apps to transfer funds. By Christina White, user experience designer, SapientNitro

  4. Article: Helpful Hints For Designing A Better Logistics Budget 4/14/2011
    Imagine trying to affix a price tag to a product that’s constantly on the move – and continually changing shape. By David Frentzel, APL Logistics
  5. Helpful Hints For Designing A Better Logistics Budget 4/14/2011
    Imagine trying to affix a price tag to a product that’s constantly on the move – and continually changing shape. By David Frentzel, APL Logistics
  6. 3 Keys Price Optimization For Online Retailers 4/13/2011
    There are several factors that effect conversion rates for online retailers – images, description, and pricing being perhaps the most important, and the factors that can provide retailers the most “bang for their buck” in adjusting. By Marta DePaul, eCommerce Advisor for BlackLocus
  7. White Paper: 3 Keys Price Optimization For Online Retailers 4/13/2011
    There are several factors that effect conversion rates for online retailers – images, description, and pricing being perhaps the most important, and the factors that can provide retailers the most “bang for their buck” in adjusting. By Marta DePaul, eCommerce Advisor for BlackLocus
  8. A Report On A Field Trial Of Anonymous Video Analytics (AVA) In Digital Signage 4/13/2011
    Digital signs represent a growing advertising medium offering many advantages over traditional outdoor advertising, such as billboards and posters. By Intel Corporation
  9. White Paper: A Report On A Field Trial Of Anonymous Video Analytics (AVA) In Digital Signage 4/13/2011
    Digital signs represent a growing advertising medium offering many advantages over traditional outdoor advertising, such as billboards and posters. By Intel Corporation
  10. Mobile Optimized Websites And Rich Apps: The Secrets To A Successful Mobile Platform 2/3/2011
    Mobile phones are rapidly transforming from a simple talking and texting device to a fast and feature-rich, handheld computer known as the smartphone. By Dave Sikora, Digby