Cross Channel White Papers

51. Virginia Is First State To Pass Legislation Governing Delivery Robots 3/13/2017

    Virginia has become the first state to pass legislation that regulates the use of delivery robots, allowing them to operate on sidewalks and through crosswalks. The new state law will go into effect on July 1. While the new law does not require delivery robots to function within the line of sight of a human operator, it does require the operator to be able to take over in case of an issue with the robot. It also imposes a 10 mph speed limit and a 50 pound weight limit on the delivery robots.

52. Engaging Associates & Improving Profits Through Asset Protection Mobile Orientation 1/11/2017

    While evaluating company culture, I realized that to significantly impact loss and improve profits, we needed to do a better job of engaging associates from day one. After all, it’s not Human Resources’ job to convey the mission of Asset Protection to the entire organization. I also realized that I needed to move our focus from reacting to scenarios that caused loss to preventing them altogether.

53. Consumer Opinions Of E-Commerce Retailers 11/14/2016

    With both Cyber Monday and Christmas fast approaching, expectations are that we will see the continued explosion of online shopping in the United States. Christmas 2015 exceeded all previous records with online sales rising nearly 13% in November and December compared to the year before, reaching a record $83 billion.

54. A Beacon Of Hope For Winning Centennial Shopping Dollars 11/8/2016

    Ecommerce has long been the dominant disruptor in retail. But with the rise of mobile and always-on connectivity, everyone, at all times, is a potential consumer. But the biggest disruption today is coming from the demand side. The emergence of centennials – generally considered to be those born after 1997 – as an influential demographic is revolutionizing the way marketers engage with consumers, and leaving them in search of tools that capitalize on their digital literacy while building brand affinity, trust and, eventually, loyalty.

55. What Your Kid's Video Game Can Teach You About Your Business 8/11/2016

    Seeing people on smartphones is nothing new, but by you’ve likely seen lots of folks — most of them pretty young — wandering around parks, shopping centers, libraries, and campuses staring intently at their screens. It’s all thanks to Pokemon GO, the augmented reality game that burst onto the scene in a way we haven’t seen in a long time.

56. Achieving True Cloud Differentiation: Why Being “On the Cloud” Is Not Enough 3/29/2016

    Many retailers have already migrated critical business operations to the cloud. Incorporating cloud technology as a core business differentiator is top of mind; a recent IDC research study predicted the overall cloud market would grow from $118 billion in 2015 to over $200 billion by 2018.

57. Shoptalk On Building The New Retail Community 2/25/2016

    IRT spoke with Anil Aggarwal, founder of Shoptalk — a new event that’s getting an incredible amount of industry attention — about what retailers can expect to gain from attending the show. Anil founded Money20/20 (the world’s largest consumer payments event with over 10,000 attendees in just its fourth year) as well as two tech companies with successful exits, including one sold to Google in 2012 for more than $200m. He’s also an angel and venture capital investor.

58. Which Marketing Channel Gives You The Most Bang For Your Click 4/10/2014

    There are dozens of ways to grow your audience and make money online, but how do the marketing channels stack up?

59. Attention Online Retailers: Are You Ready for Cyber Monday? Here Are Seven Tips to Make Sure You Are. 11/27/2013

    As the retail industry gears up for its biggest season, online retailers need to not only make sure they have the best deals and products to attract consumers, but they also need to make sure they’re prepared for the influx of traffic they hope to see on Cyber Monday. Because, let’s face it…if they are not, it doesn’t matter how good those deals are.

60. Mobile On The Move 5/14/2013

    A recent survey of close to 100 retailers revealed that merchants are becoming more comfortable with mobile technology, in part with help from solution providers. Now perceived as less of a disruption, mobile is moving steadily towards saturation in retail.