Marketing & Ops Executive Commentary

31. Guest Column: 5 Ways To Drive Customer Conversion Rates In Your Stores 7/18/2011
    Same-store sales are looking a little flat and you need to find ways to deliver better results. There’s still a scent of the financial melt-down lingering, but you survived that crisis and it’s time to start getting the sales needle to move in a positive direction. By Mark Ryski, founder and CEO, HeadCount
32. Guest Column: What's In Store For Talent? 6/8/2011
    Worldwide retail operations are in the midst of fundamental change. And the ability to attract, motivate, develop and retain talent will decide who the winners and the losers are in the retail industry. By Bucky Couch, Managing Director, Lumesse
33. What's In Store For Talent? 6/8/2011
    Worldwide retail operations are in the midst of fundamental change. And the ability to attract, motivate, develop and retain talent will decide who the winners and the losers are in the retail industry. By Bucky Couch, Managing Director, Lumesse
34. Mobile Optimized Websites And Rich Apps: The Secrets To A Successful Mobile Platform 2/3/2011
    Mobile phones are rapidly transforming from a simple talking and texting device to a fast and feature-rich, handheld computer known as the smartphone. By Dave Sikora, Digby
35. Guest Column: Mobile Optimized Websites And Rich Apps: The Secrets To A Successful Mobile Platform 2/3/2011
    Mobile phones are rapidly transforming from a simple talking and texting device to a fast and feature-rich, handheld computer known as the smartphone. By Dave Sikora, Digby
36. Guest Column: The 12 Small Business Marketing Phone Tips 'Til Christmas 11/23/2010
    For most of us, the holidays are also a very hectic time of year. Especially the 12 days leading up to Christmas. And that’s true even if you don’t happen to celebrate Christmas, because it still sets a very short deadline to get the word out about your business’ holiday promotions via a marketing campaign, and for getting business done in general since most of the business world seems to come to a stop from December 25 until around January 3. By Kevin Baker, Product Marketing Manager, my1voice
37. The 12 Small Business Marketing Phone Tips 'Til Christmas 11/23/2010
    For most of us, the holidays are also a very hectic time of year. Especially the 12 days leading up to Christmas. And that’s true even if you don’t happen to celebrate Christmas, because it still sets a very short deadline to get the word out about your business’ holiday promotions via a marketing campaign, and for getting business done in general since most of the business world seems to come to a stop from December 25 until around January 3. By Kevin Baker, Product Marketing Manager, my1voice
38. Article: Retailers Realize Multilingual SEO As The Key Ingredient For Successful Global Expansion 9/16/2010
    In terms of investments in time and resources, there has never been a more beneficial moment for retailers to embark on international expansion. The Web opens nearly unlimited global opportunities to retailers – both large and small. By Liz Elting, co-founder and co-CEO, Translations.com and TransPerfect
39. Retailers Realize Multilingual SEO As The Key Ingredient For Successful Global Expansion 9/16/2010
    In terms of investments in time and resources, there has never been a more beneficial moment for retailers to embark on international expansion. The Web opens nearly unlimited global opportunities to retailers – both large and small. By Translations.com
40. Nourishing The Forgotten Child Of Retail Marketing: How To Make The Most Of Your Flyer Power 5/26/2010
    If TV and radio advertising are a call to emotion, flyers are a call to action. Flyers are a retailer’s one opportunity for a weekly dialogue with consumers, and, at the Saturday morning breakfast table, you’d better make your voice heard. By Joe Thacker and Manu Sarna