Partnership with Curalate creates pop-up landing pages from social media.
There are many sweeping generalizations about the millennial workforce today. This includes a lack of loyalty, addiction to mobile devices, and a general sense of entitlement. These criticisms are short-sighted and, ultimately, bad for business.
We’re proud to introduce The Retail Solutions Network, a collection of robust, data-rich resources designed to help retailers become an indispensable part of their customers’ lives by delivering the personal experiences that constantly exceed expectations. Comprised of print and digital media, The Retail Solutions Network aids every member of the retail enterprise from the corner office to the store floor.
When you look around today, you see a vast amount of mobile phones in use. Before, consumers had to wait to get home or find a nearby payphone to make calls. Now, these handy smartphones are in everyone’s pockets or bags.
If you’re a merchant who accepts credit cards, you know you’re obliged to comply with the Payment Card Industry Data Security Standard (PCI DSS). You’ve also undoubtedly read about the credit card breach settlements, identity theft precautions, and other hassles that Home Depot, Target, and other payment victims have endured.
Our lives — at work and play — revolve around computer networks. And in retail, most of the technologies we use are IP-based and connect to, or through, the network: VOIP/telephony, WiFi, cell phones, conferencing, control signals, access control, CCTV, etc. And that’s not to mention the impact of cloud computing on our daily routines. Everything lives through “the network.”
Amazon has launched a new content feature on its Amazon mobile app that takes allows users to shop items they see in photos and read about in posts generated by others, according to TechCrunch. Called Amazon Spark, this product discovery feature takes its cues from Social Media. Amazon describes it as “a place to discover things from people who share your interests…Spark makes it easy to discover – and shop – stories and ideas from a community that likes what you like.”
Target has announced that it is ending a pilot rewards program via the Cartwheel app, but promises that something better is in the works for customers, according to CNBC. The pilot ran for approximately a year in five markets, including Denver, Houston, San Diego, St. Louis, and Raleigh-Durham. Existing users have until August 27 to earn points and September 27 to redeem them.
As retailers like Nike are establishing direct-to-consumer options on Amazon and traditional brick-and-mortar stores like Macy’s are investing in digital strategies both in-store and online, there is an emerging need for retailers to evaluate how to approach their digital initiatives in a way that will truly benefit their bottom line.
Voice ordering is the next frontier for retailers, according to the f Walker Sands’ fourth annual report, “Future of Retail 2017,” which found that one in five consumers (19 percent) said that they have made a voice purchase using Amazon Echo or another digital home assistant, while another third (33 percent) say they plan to do so in the next year.
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