Retail IT White Papers

  1. Turning One-Time Buyers Into Loyal Customers 7/14/2016

    When is the last time you took a deep dive into your email metrics? As you prepare for the holidays, perhaps it is time to take another look. Understanding your subscribers is the only way to truly evaluate the performance of your campaigns, making necessary changes to increase subscriber engagement, revenue and ROI.

  2. Mobile Coupon Return On Investment: Real Results From Real Retailers 6/29/2016

    Mobile coupon popularity is growing rapidly in the retail sector. One analyst firm, solely focused on mobile, predicts that mobile coupons redeemed will almost double between 2014 and 2019 to more than 31 billion.

  3. What's Next For Retail: Navigating Your Business From Now Into The Future 5/24/2016

    Retail is changing at such a rapid pace it’s hard to imagine what the future may hold. As a retailer, you not only are challenged to offer the products your customers want today, but to do so profitably while providing optimal customer service and staying one step ahead of your competitors — remaining agile enough to address whatever lies ahead.

  4. Moving To A Single Stock Pool For All Channels 5/24/2016

    As multichannel or omni-channel retailing develops, the retail industry is recognising that the most efficient form of operation is to service all channels from a single stock pool. This could be physically held in a variety of locations, most commonly warehouses and stores.

  5. Digital Strategy Helps Berkshire Blanket Cozy Up To Customers And Retailers In The Cloud 5/12/2016

    When Berkshire Blanket started selling online to consumers in November 2011, its intention had been to become a retailer. With experience, however, it instead embraced its role as a brand manufacturer that happens to have an online presence, too.

  6. Complimentary Research Study - The Value Of Agile Commerce: How Commerce Leaders Use SaaS To Drive Business Success 5/10/2016

    This May 2016 commissioned study conducted by Forrester Consulting on behalf of Oracle reports key findings from a survey of 250 eCommerce decision makers on shift in the marketplace from on-premises commerce infrastructures to modern SaaS solutions.

  7. Three Keys To Igniting Your Business Growth With Commerce In The Cloud 5/10/2016

    Having a nice website, online product catalog and a strong digital presence alone are no longer differentiators in the marketplace, and since customers are more empowered than ever today, the new reality is that customer experience is king. Competition is also pushing prices down and speeding the pace of change in virtually every market.

  8. The Real Cost Of Open Source eCommerce Solutions 4/19/2016

    To be honest, this conversation is probably a little late.Open source ecommerce vendors have been touting their financial accessibility and developer ecosystem for years. The e-commerce market continues to grow at break neck speeds and while innovation is generally more valuable than price performance it certainly has remained a factor in the overall evaluation process. We’re going to evaluate this assumption and a few others in this document.

  9. Complimentary Research Report – Brief: Oracle Commerce Gets The Cloud Treatment 4/19/2016

    According to the July 2015 Forrester Research, Inc. report entitled "Brief: Oracle Commerce Gets the Cloud Treatment," nearly 73% of online retailers have already or plan to make a full or partial shift to using SaaS-based commerce technologies within two years.

  10. 6 Questions To Ask SaaS E-Commerce Vendors 4/19/2016

    Forrester predicts that by 2019, SaaS commerce investment will account for nearly three-quarters of the market spending on ecommerce software.  In this white paper, you'll learn the 6 key questions to ask your vendor before you select a SaaS e-commerce solution.